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Is television advertising effective for a business?


Question asked by: mrquestion

Asked on: 08 Jan 2010

Television advertising can be effective for some businesses.

However advertising in mainstream media can be notoriously hard to quantify as let's say there is a small increase in sales the day after a TV advert - how do you know what number of those are due to the advert and how many are due to other media advertising, general people happening to buy more that day and so on.

So it is very hard to work out, and also it depends on the brand, where you advertising, how good the advert is (half the time most people don't even know what an advert is for after all!)

By: knowitall
Replied at: 08 Jan 2010
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Question Keywords

business  effective  television  advertising  

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