PRA Press Release: What It Is, And Its Purpose
A press release is simply the name that is used to an announcement that is distributed to any form of media outlet.
The press release is designed...
Following Up On A Press Release
Opinion is of course divided on whether you should follow up on your press release. This sometimes comes down to impatience and personal tenacity, many are...
How Best To Send Your Press Release
Once you have written the press release, you have thought about your target market and also found their addresses or contact details, there is just one thing...
How Long Should My Press Release Be
I hear you cry!
Well, most press releases will not be more than one page long. Why?
Because something longer than one page long won't be read.
The...
How To Create A Headline For Your Press Release
The most common assumption that people wrongly make is that their press release needs to read like a newspaper article, because it will be copied verbatim into...
How To Delay Publication Of A Press Release
If you don't want your press release to be published just yet but want to get it out there to build up interest and awareness, then all you need to do is state...
How To Do Your Own PR And Press Release Distribution
Of course, in these days of the internet you don't always have to rely on other PR experts to help you out. You can write your own press release and you can...
How To End Your Press Release
LIke with most documents, there is increased importance on the beginning and end of a press release, your PR statement.
It is important that at the end you...
How To Format Your Press Release
Formatting of most documents has a particular layout, but with the press release - there is no absolute rules about format and adopting one layout above...
How To Get Contact Details For Media
When you have your press release and your target audience you need to know send it to the relevant media you want to approach. This can be a problem - where...
How To Layout The Top Of A Press Release
Customs vary for different documents. On a CV for instance it is considered a faux pas to write 'CV' or 'curriculum vitae' at the top as it is obvious what it...
How To Use The Body Of A Press Release
The body of a press release is actually in some ways the easiest part to write.
The most painful and the aspect that should have taken the most time was to...
Press Release Hints And Tips: Include Quotes
One handy hint for a press release is to include a quote or two.
The reason is that if you mention people in the press release and the journos decide to go...
Should You Include Photos With Your Press Release
The answer is no.
Whilst a picture is powerful and can communicate what lots of words cannot, do not get tempted to send a photo with your press...
Some Ideas For Presenting A Press Release
If you are creating a press release, then you need to make sure that you obey the golden rule. Not that of formatting - though you should ensure that you use...
The Correct Length For A Press Release
Like with any unfamiliar document, one of the first things people often wonder about a press release is the length that it should be. Just like the old one...
The First Paragraph Of A Press Release Is Most Important
The first paragraph is probably the most important of all the content of the press release. It is on scanning this first paragraph that most people who read...
The Most Important Step Of A Press Release
The most important step is the initial planning stage where you brainstorm the particular angle that you are going to use to approach your...
The Press Release And Notes To Editors
The notes to editor section is where you can add in a little bit of a background about exactly who you are, or what the company is - or both, depending on the...
Tips On Sending A Press Release By Email
If you decide to send a press release by email - and this is often the best way to get in touch, for instance, with online publications, then here are a couple...
Who To Send Your Press Release To
Once you have written the press release, you need to have a good think about where to send it to. Most people are not too fussy and adopt a scatter gun...
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