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How Long Should My Press Release Be

Business : PR

I hear you cry!

Well, most press releases will not be more than one page long. Why?

Because something longer than one page long won't be read.

The bottom line fact to remember is that any publication it is worth getting a press release in will be inundated with press releases.

And it is also true that a lot of them are boring and uninteresting. And it is sadly true that many of them which have the potential to be both good and interesting are poorly written and therefore don't communicate this.

But if you are deciding which press releases to go with, you don't have time to read through them all therefore you scan read. Something of several pages just won't get read more than likely.

So keep it short, punchy and to the point for best chances of getting a result and that publicity that you crave for.


By: Fred

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