Increasing Sales Online: Payment Options
| Business : Online Business Try to be as flexible as possible with your payment options and you will attract more customers. It is a basic truth of selling anything. Why do you think you see all these interest free offers and part payment offers all over the TV? Companies would prefer to get all their money up front, one off, bt they know by being more flexible in their payment terms they can attract more customers. Similarly with buying online - you can get more customers for a reasonable sized purchase by allowing them to spread out their payments over time. So if your ebook costs $99 try offering them three monthly payments of $33 each - an intriguing idea and something that may help to get you more sales.
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