How To Set Business Goals
Business : Running Your Business When setting goals for a business, you should remember the acronym SMART. This is the model around which all your goals should be based. It stands for the following: S - Specific. You must ensure that all your goals are specific - e.g. easily identified and understood M - Measurable. There is no point having a goal if you cannot measure if it has been achieved or not A - Achieveable. It is fine to set goals that are stretching, but if there is no chance of reaching them they will be demotivating. R - Relevant. If you are selling ice cream, don't set a target to your staff to sell more chocolate biscuits! If you want to increase profits by 5%, don't set it as a target for your secretary - set it to your salesman who impact on sales. T - Timely. Ensure there is a clear timeframe for the goal to be achieved - e.g. by the end of the year.
Questions about business goals:
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