How To Split Test For Success
| Business : ECommerce To get true success with selling on your website, you should test a few different page designs and see which has the highest sales level. Develop three or so different designs, then mail out to each of your customers in proportion a link to each site. Then measure how many sales are generated from each template - this is known as split testing. You should find that one is more successful than the others at selling your product; you can then use those design principles to create your perfect page and use the learnings across the rest of your site.
 Questions about ecommerce:
|
|
Tweet this!
