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The Power Of Podcasting

Computing : Podcasting

Podcasting is becoming mainstream - no longer is it just a niche activity for enthusiasts.

This means that there is now a large scale opportunity from podcasting, to share your message effectively and perhaps gain customers.

Research has shown that around 20% of people who listen to podcasts do so on a regular basis - e.g. at least one podcast a week.

This represents an excellent chance to build a relationship and regular dialogue with people. If you are offering a podcast of professional advice, for instance, and inviting people to get in touch with you if they have any questions, then this can be a great way to reach a large audience and develop your customer base.


By: Stephen

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