How To Turn 'lurkers' Into 'posters'
Computing : Web Sites If you run a message board on your website, or any sort of forum, you can know it can be difficult to get people to post. You may find from your stats that many people have a look and read messages (lurkers) but not so many take the plunge and send a message (posters). How to increase the conversion rate? Here are some simple tips: - welcome new members to the forum - make the forum easy to post to, and easy to understand. If there are rules, place them in a separate "read first" forum at the top of your list, but don't make them too long or difficult - create an "Introduction" forum for new members to introduce themselves to each other - consider sending a monthly email to signed up members telling them of the top posts on the site at present. The interested members will come back and join in the conversations once more.
Questions about message board:
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