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What Is Per Click Advertising?

Computing : Web Sites

Per click advertising is another name for pay per click advertising - this is where the advertiser on your site pays you for each CLICK a user makes on an advert.

This can be distinguished from pay per impression schemes, whereby you can paid everytime a banner appears on your site (a rare form of advertising now)

The other popular form is pay per purchase, which is where you only get paid when a user buys from your partner - you get nothing for them clicking on the ad unless they make a purchase at the end of the process.


By: Stephen

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