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How To Write A Press Release - I

Business : Running Your Business

The press release is still an essential way of trying to reach a large audience that you wouldn't normally be able to contact - and do so for free, through the means of a published press release.

Here are some things that you should do, in the next how to, you'll see what you shouldn't do!

Do:

- include quotes to add interest
- have the PR proof read by others
- keep to a one page release
- keep double spaced
- identify when it can be printed
- research how best received by the publication you are contacting: e.g. fax, post, email
- send them frequently, perhaps monthly


By: Stephen

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