EBay Strategy: Category Is Key
|Money : EBay|
The category in which you list an item is key and therefore you should give this some serious thought before plucking for an option.
For some items there will be one obvious category that fits perfectly. For other items, you might see it listed in several categories. Should you pick the one it appears in most commonly, or one where it appears less?
Well there is a trade off here. In a category it doesn't appear in too much it will stand out. But then again, most people looking for that item will be trained to view the more popular category and therefore might miss your listing completely.
Over time you build up a natural feel for where an item sells best, and there is nothing to compensate for that learning experience.
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