How To Sell More To Existing Customers
| Business : ECommerce Existing customers are often the easiest audience to sell more products to - yet ironically, a lot of people do not concentrate on this most treasured of audiences. First of all, they trusted your product enough to buy it once. Therefore, if it was good quality, they should have no hesitation to buying from you again. What does this mean? It means that you should enter in a dialogue with your customers. If appropriate this could be via a special marketing email list just for customers, or it could be through other means such as sending them special offers in the post. Either way, you should experiment with different sales techniques to existing customers and find what works best for you. The bottom line is that you should not forget trying to sell more to existing clients!
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