Web Copy Writing About Online Security
| Hobbies : Writing When you write copy on the web as part of any sales process, remember that you must always discuss the security aspect. Many people are rightly still concerned about this area, and therefore you should ensure that you address this in your copy. State that the sales process is safe and secure - making sure that it is first of course - as this will re-assure people. If you don't state this then people may get reticent so give them that peace of mind. People also are wary about their privacy and how their email address will be used to ensure that you state clearly your intended uses and give opt outs / in to the various extras.
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