Business Lead Generation Methods
|Business : Business Questions|
The more methods and channels you use to generate leads for your business, the more opportunities and a wider an audience you can appeal to. That is widely agreed.
So why do most businesses only rely on a couple of channels for lead generation?
You should embrace all channels. That means post, face to face, advertising, telephone and certainly through online.
You may surprise yourself when you look at where your business currently comes from that you are particularly exposed to one channel and get the lions share of your business from it.
This is a risk and you should look to diversify and get your leads from a multitude of different channels.
Questions about lead generation: