A Press Release: What It Is, And Its Purpose
|Business : PR
A press release is simply the name that is used to an announcement that is distributed to any form of media outlet.
The press release is designed specifically to try to interest the media approached to the extent that they then actually use the press release as a story or the basis for a story or article in their publication.
Therefore its purpose is for anyone to provide information that they think is worthy of being printed to media, whether that be a website, a magazine, newspaper or even perhaps something like TV, radio or a podcast!
Questions about press release: