What Is A Good Conversion Rate For Sales
|Business : Online Business|
This is a key question that many ask when setting up an online business.
If they have a sales rate of 0.5% (e.g. 1 in 200 people order the product) they may reasonably ask
"is this a good rate for my product, or a poor rate"
However unfortunately the answer varies very greatly from product to product. If the market is saturated and there are many people offering a similar product, then many users will shop around and hence the sales rate may be low.
However if you are the only person offering a desirable product then you would expect the ratio of sales to be greater.
As a very rough guideline, if 1% of visitors purchase your product then this is probably a fair percentage.
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