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What Is A Good Conversion Rate For Sales

Business : Online Business

This is a key question that many ask when setting up an online business.

If they have a sales rate of 0.5% (e.g. 1 in 200 people order the product) they may reasonably ask
"is this a good rate for my product, or a poor rate"

However unfortunately the answer varies very greatly from product to product. If the market is saturated and there are many people offering a similar product, then many users will shop around and hence the sales rate may be low.

However if you are the only person offering a desirable product then you would expect the ratio of sales to be greater.

As a very rough guideline, if 1% of visitors purchase your product then this is probably a fair percentage.

By: Stephen

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