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Search Engine Optimisation

Create A Search Engine Friendly Site
To create a search engine friendly site, you will need to ensure that your site is: - regularly updated - quick to load - easy to navigate That is, you...

Encouraging Links To Your Site - Testimonials
Sometimes the authors of other sites will need a little push to list you on their site and include a link to you. Therefore a good way to do this is to...

Getting A Good Search Ranking
There are several things that you can do to get a good performance on search engines over a period of time. One of the most important things to note is that...

How A Testimonial Could Increase Your Traffic
Many people are crying out for others to write testimonials for their products and services. These are shown to improve the rates at which people purchase...

How To Choose A Domain Name For Good Search Performance
Many people believe that the physical domain name that your site uses will have a bearing on your search engine ranking. Therefore if you are buying a new...

How To Create Good Links For Search Engines
If you have used the internet for a number of years, you will be familar with the old 'click here' link. This link has been around for years and years, and...

How To Create Search Engine Friendly Content
Search engine friendly content - what exactly does that mean? Well, this is simply content that is written in such a way that it helps a search engine to...

How To Encourage Other Sites To Link To You
Sometimes others need a little coaxing to link back to you. If that site offers a product or service, then write a review of it. If you like the product,...

How To Find Popular Search Terms
If you want to target traffic for particular search terms, then it is of course useful to get a feel for just which search terms are being performed often by...

How To Get Back Links To Your Site
Back links are simply links from other websites to your own. Over the years they have been mentioned as a key way of increasing traffic and kudos of a...

How To Get Free Advice On Your Website
If you want free advice on your website and hints on how to improve, then take advantage of programs on the internet that automatically review your website and...

How To Get Incoming Links
As many of you will know, one of the best way of driving traffic to a web site is to increase the number of incoming links to a site. This will make it...

How To Keep Top Search Engine Results Even Though Rankings Fluctuate
How to Keep Top Search Engine Results Even Though Rankings Fluctuate The Question: How Can Anyone Stay on top of the Search Engines when they keep changing...

How To Make It Easy For People To Link To You
Sometimes people will link to you, or will want to link to you, but cannot be bothered to write the code. Therefore you should feature a 'link to us' page...

How To Pick Keywords
One of the best ways of getting relevant traffic to your site is to re-write the copy of the web site. And to re-write that copy with a certain number of...

How To Use Competitor Sites
If you are planning on improving your site, then you can get some great ideas from your competitors. Do a review of four or five main competitors - work out...

How To Use The Meta Description
Notoriously, the meta tags have been abused in the past. At one stage they had a heavy bearing on ranking of a web site for certain terms. Therefore some...

How To Write For The Web
An important element of SEO is to write your copy well for two audiences: 1) the human visitor to the site 2) the search engine that visits the...

Increase Website Traffic: Discussion Forums
There are loads of discussion forums dotted around the internet, and many of those will be targetted at your area or sector of expertise. What does this...

Is It Worth Paying For Search Engine Optimisation
This is a question that many, many people ask - and the answer is 'it depends on you and your circumstances'. If you are not technically inclined and have...

Linking To Your Site - Guestbooks And Forms
Any interactive features of sites that you like visiting, such as a guestbook, offer an opportunity for you to get a link in place to your site. When you...

Monitoring Traffic To Your Site: Current Performance
If you are considering running SEO and getting more visitors to your site, then you will need to first do a benchmark of the current traffic level to find out...

Paying For Incoming Links
One of the dilemmas that many people contemplate is whether to pay for links to their site to be displayed, from other sites (aside from questions around...

Raising The Profile Of Your Site - Links
One of the best ways of raising the profile of your site and getting more traffic and pagerank is to foster links with other sites. Create a links page on...

Search Engine Marketing - The Golden Rule
The golden rule is that you must never break the rules. Whilst there is nothing at all wrong with trying to ensure that you get the best ranking for your...

Search Engine Optimisation: Content
The most important thing to remember is this: fresh, clear and interesting content is the single most important element that makes a site successful. Why is...

Search Engine Optimisation: Key Points
The key points that you need to bear in mind are the following: - deduce a list of four or five keywords that you want to target - re-write the copy of...

Search Engine Optimisation: Keyword Phrase Density
You will hear a lot of talk of keyword density and the analysis of it when you read articles on search engine optimisation. So what exactly is keyword...

Search Engine Optimisation: Link Building
One essential part of the search engine optimisation process is link building. This is where you get links to your own site and therefore more traffic and...

Search Engine Performance: What To Target
OK, so you have decided that you want to get more visitors to your website. A noble aim and one shared by many people. But the key question to ask is - what...

Search Engine Ranking: Be Specific
One of the most important aspects of getting your pages to rank well in search engines is to be precise in what you say. We have a habit in everyday english...

Search Engine Success: Keep The Site Basic
If you are hoping to achieve success for your site in the rankings, then remember that search engines can't see. This means that the fancy Flash animation...

Search Engines To Target
The first thing you need to decide is which search engines to try and target. Of course, the general rule is true: if you optimise to perform better for one...

Share Content With Other Websites To Boost Traffic
Don't just share your hard earned and hard crafted page content - you should never encourage that to be copied. But rather, offer other sites the option to...

Submit Your Site To Directories
Another thing that you should definitely try is to submit your web site to directories - large and small - in order to increase its popularity and page rank,...

Submitting Your Website To Search Engines
The first thing you need to do is submit your site to search engines. This is particularly the case if no one has linked to you yet - they won't know you...

The Basics Of Search Engine Optimisation
Many people think search engine optimisation is mysterious and hard to do. Now, there are many things you can do to help improve the ranking of a...

Use Guest Books To Build Traffic
The guest book first appeared back in the early days of the web, and then disappeared for a while really apart from on amateur sites. But now it is...

Using Other Websites To Help Your Own
If you can't get directly to the top ten listing with your own organic and free listing strategies, then you can always consider using the other websites that...

What You Should Measure On Your Website
If you are running a campaign to drive traffic to your site, then there are certain stats that you should measure. The key stat is the overall traffic level...

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